VIRTUAL OR DROPSHIP STOCK PRODUCTS

A key development of our platform has been the expansion into managing virtual stock products (also known as dropship stock), Once customers have started to use our platform for managing the dropship fulfilment of their personalised orders a natural next step has been to help them start selling virtual stock too. Virtual stock is stock that is not in your warehouse but is sold on your website and fulfilled using an on demand business model.

The video below gives an explanation of the on demand business model and explains how our platform gives its users the ability to handle virtual stock as well as personalised products.

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Business Applications for Virtual Stock

Here are some example of how people are currently using Virtual Stock on our platform as part of their on demand business model:

Extra Products to Sell

No need to invest in more stock just get a feed from Gateway CPP via API or CSV and you can start selling stock from other warehouses. Gateway OMS then manages the order creates the appropriate paperwork and the products can be shipped direct to the customer or back to your warehouse.

Backfill Existing Lines

If you normally stock a product but you run out then you can use virtual stock to avoid losing sales and keep taking orders. The fulfilment process works in an identical way to the standard dropship fulfilment model.

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Base or Blank Stock

Every Personalised Product is made from a Blank Stock Product – Gateway OMS helps you manage blank stock that become virtual products and are also sometimes sold separately as standard stock items. Blank stock is considered virtual because the product it will be used to create does not exist until ordered.

Wholesale Blanks

These are similar your blank stock for creating personalised products but as the name suggests are not held in your warehouse but at a wholesaler. Gateway OMS allows these to be auto ordered on demand when you have an order to print on a product created from a wholesale blank.

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Examples of Virtual Stock Being Managed in Our Platform

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